Toshifumi Suzuki, founder of Seven-Eleven Japan, has died

(referenceforbusiness.com)

95 points | by L_Rahman 7 hours ago

11 comments

  • firefax 3 hours ago
    I ate a lot 7/11 onigiri as a poor grad student exploring Tokyo on a long layover once... they're truly wonderful little stores. (They also are one of the few places you can use an ATM, very useful given how cash based Japan is)

    He can be proud of the legacy he built, which is something many American founders cannot say with a straight face.

    Rest in power sir.

    • decimalenough 2 hours ago
      This is a bit out of date. These days basically any ATM allows foreign cards, just in time for Japan to finally switch to electronic payments in a big way (in particular PayPay).
      • ak217 2 hours ago
        Yes. The payments landscape has shifted pretty dramatically in Japan over just the past 3 years. It used to be that you had to worry about getting cash, IC cards, refilling said IC cards, going to an actual bank with your passport, etc. Now all you need is an iPhone (although I hear Android phones from outside Japan still can't use suica).
        • nyx 1 hour ago
          I was in Japan recently and did find that my non-Japanese Pixel phone wasn't allowed to use the mobile Suica app, even though the hardware supports it. Some nerds on XDA figured out the mechanism preventing it[0], and if you're rooted it seems like you can run a Magisk module to patch the region check in the PixelNfc component[1].

          I guess it's down to licensing for the FeliCa smart card system or something? I will say, as a privacy person, I'm pretty jealous of the ubiquity of IC card payments there. You can buy the card at a kiosk with zero KYC and top it up with cash at the same kiosk. Since it's a stored-value system, it works offline, and you get the convenience of paying with a card with nearly all of the anonymity of paying with cash.

          [0] https://xdaforums.com/t/global-pixel-device-unlock-felica-su...

          [1] https://github.com/jjyao88/unlock-felica-pixel

        • decimalenough 1 hour ago
          This will remain the case as long as Sony continues to charge Android manufacturers heavy licensing fees for the FeliCa chip needed for Suica/Pasmo.

          However, major Japanese cities are increasingly allowing credit card tap to pay for transport, Osaka Metro is already 100% on board and Tokyo has started trials. There's a long tail of minor companies that will likely take forever though.

          • qmarchi 24 minutes ago
            Tokyo Metro, Toei, Keikyu, and others have rolled it out across a significant chunk of their lines at this point.

            You can get to a significant portion of the network... So long as you don't have to take a JR train.

            My only complaints about Contactless Cards from Visa/Mastercard/etc. Is that they're significantly slower than FeliCa. I can sprint through a gate with my Pasmo; I have to stop with my Visa.

            For Visa, the closest transaction processing happens in Colorado. So they're slooooooow.

            Disclaimer: Fmr Visa, current PayPay employee. I hate payments.

      • RJIb8RBYxzAMX9u 1 hour ago
        > These days basically any ATM allows foreign cards

        I thought so, too, and perhaps it's just bad luck, but I was at Tokyo Station a few months ago, and I wasn't able to withdraw cash from Mizuho Bank's -- one of the largest retail bank in Japan -- ATM from my US debit card. I ended up walking (getting lost for) ~10 minutes to a Seven Bank ATM, and withdrew cash there without issue. So YMMV.

      • qmarchi 18 minutes ago
        I would still call this accurate.

        ATMs from the major banks (SMBC, Mizuho, Yuucho, etc.) are still extremely picky about supporting US cards. Most will do it... for an egregious fee.

        Kombini ATMs are better about this, but 7Bank ATMs remain the gold standard with no fees outside of whatever the bank itself charges. LawsonBank is OK, but few/far between. Enet (at a lot of kombinis) are terrible.

        Disclaimer: Former Visa, current PayPay employee

      • Larrikin 2 hours ago
        Most let you use them, the post office and 7-11 had the lowest fees
    • MichaelZuo 2 hours ago
      American founders aren’t necessarily more malicious on average.

      They just end up rewarded after doing shady tricks more often. Whereas in any other country being too devious too often is fatal.

      I guess the archetypal example on HN would be Microsoft or Oracle.

  • RigelKentaurus 3 hours ago
    On our last couple of Japan trips, we would walk into 7/11s for an inexpensive coffee, an egg or fruit sandwich, and also do some treasure-hunting for co-branded items with Muji/Uniqlo or others. It became a short and meaningful part of our routine. We loved the convenient locations and fantastic service at all their stores. Well done, Suzuki-san!
  • jmward01 3 hours ago
    Having spent a significant amount of time in Japan, 7/11 there is an experience the rest of the world needs to know.
  • satvikpendem 3 hours ago
    I wonder how 7/11 in the US will change now that the Japanese version bought out the US version. Will we actually have hot and prepared food like Japan? I doubt it, seems the supply chain infrastructure just isn't there.
    • Larrikin 3 hours ago
      It's been fully owned by the Japanese company for over 20 years
    • AlexAplin 2 hours ago
      Besides the context in the other comments, they pushed the Japanese fresh food angle in a media blitz pretty hard last year (https://www.nytimes.com/2025/09/09/business/7-eleven-ceo-ste...). Egg sandwiches seem to be the most reliably available in the contiguous states, but you can also spot egg rolls and onigiri. They're also now bracing to close hundreds of stores and reopen a fraction of that number to match the new model: https://www.forbes.com/sites/pamdanziger/2026/04/17/7-eleven...
    • ssl-3 2 hours ago
      As others have mentioned, 7/11 in the US has been owned by 7/11 (Japan) for quite a long time, now.

      There's some important organizational differences: Stores in Japan are almost entirely franchisee-operated, while stores in the US are more-or-less split 50% on being franchises or corpo.

      It's hard to draw conclusions when they're shaped so differently.

      But I can say this: Speedway is a large US chain of gas station/convenience stores, with ~2,800 locations (all of them corpo). They varied a lot; some had hot made-to-order food, some others were limited to roller dogs and baked, frozen pizza that was in many ways indistinguishable from cardboard.

      There has never been a time when Speedway was awesome, but there have been times when it was acceptable. It was usually better in the suburbs, and worse in the cities (I've seen some weird shit happen at Speedway stores in cities, but they generally kept up with the chaos).

      Overall, I'd give 5/10 -- it was often convenient and generally open 24/7, but at all times any of them could have used a lot of very obvious improvement.

      5 years ago, 7/11 bought Speedway. They've subsequently managed to allow it to become even worse. Things are dirty, disorganized, clearly lacking any direction other than that which leads towards dilapidation, and the staff just doesn't appear to care about any of it.

      Under 7/11's ownership, my buying habits have shifted from "Hey, there's a Speedway. Let's stop in and get a soda or some coffee, or maybe a sandwich" to "Oh look, it's a Speedway. Let's keep moving."

      Their accomplishments here are very impressive.

    • mgiampapa 3 hours ago
      7/11 Japan has been running the stores in Hawaii for ages, just look there.
    • UncleOxidant 58 minutes ago
      Would be great if we could get oniguri in US 7/11s.
    • m463 3 hours ago
      I was in 7/11 in the US and they sell egg sandwiches.

      coincidence?

    • m0llusk 2 hours ago
      The waste generated is also a major challenge. Having fresh food always ready means trashing a lot of meals. In the US there are networks of food banks and such, but it can still be difficult to keep up with the flow of unpurchased food that is no longer fresh.
      • ssl-3 2 hours ago
        How is this waste dealt with in Japan? Why can't whatever-that-is be implemented in the US?
        • thaumasiotes 37 minutes ago
          It can, but probably not in advance.

          It wouldn't make much sense to develop infrastructure around a source of rapidly-expiring food before that source existed. But once the food is there, demand for it will quickly develop.

          There's a general theme in policy discussions of people saying "system X has a feature that system Y does not have; therefore, moving from system Y to system X must require a fully-developed auxiliary system to be in place for dealing with that feature before the move can even be considered a possibility". This is complete nonsense; it's what people say when they want to object to something, but don't have any reasons.

  • kmbl 1 hour ago
    > The company's forays into Internet marketing began with a bookselling partnership with Softbank and a book wholesaler in 1999; most books are paid for and picked up at local Seven-Elevens. The next year he engineered a $375 million partnership with NEC, Nomura Research, and Sony, called 7-dream.com, that promised to offer 100,000 products and services over the Internet.

    I was living in Japan around 2008 and remember buying concert tickets and picking them up a conbini after purchasing online. I don't remember whether it was a 7 Eleven or Lawsons, but maybe it was a result of this.

  • arjie 2 hours ago
    The local stores in Japan and Taiwan are really nice. 7/11 and Family Mart are these pleasant places where you can see schoolchildren sitting chatting and eating. That’s not something you’d see in San Francisco.

    You’ll see adults with children sometimes at Whole Foods, which is nice, but unattended children not so much.

    • UncleOxidant 55 minutes ago
      > but unattended children not so much.

      But that's down to larger cultural differences. Japanese schoolchildren probably get less supervision overall than their US counterparts.

  • thr1owaway9621 2 hours ago
    Japanese 7-11 is a fascinating story.

    Here is decent video on Youtube that goes into the history of the company, and why 7-11s are so different in the US and Japan (tldr: it's the core culture/infrastructure differences):

    https://www.youtube.com/watch?v=a3EH4VmxMAo

  • L_Rahman 7 hours ago
    I learned today that 7/11 in Japan wasn't a pure licensing play but a technology enabled business model disruption of large grocery stores and mom-and-pop convenience stores. The launch of 7/11 Japan introduced: franchising, JIT inventory management, and centralized POS terminals to the Japanese retail market. The linked article explains this in more detail.
  • ChrisArchitect 3 hours ago
  • dboreham 3 hours ago
    Wondering if there's a better reference article for this. The current link goes to a page with so many adverts that I saw no actual content on my phone screen.
    • ranger_danger 3 hours ago
      No ads here on desktop or mobile with ublock origin.
      • satvikpendem 3 hours ago
        The fact that people in the current year still don't use ad blockers baffles me. Even on mobile, use Firefox with uBlock Origin and/or DNS66 or AdAway for OS wide blocking, or even just set dns.adguard-dns.com in your phone DNS settings.
        • ssl-3 2 hours ago
          It is bizarre, isn't it? My web experience has been broadly cleansed of ads for about as long as we've had a web to experience.

          These days, Firefox on Android indeed works great, and so does uBlock Origin. It's a superb combination on the desktop, and also on my pocket supercomputer.

          On iOS, I browse with Safari and the free AdGuard extension (from the app store) does quite well.

          These mobile browsers even work well for watching videos on Youtube without inserted ads.

          They accomplish this cleansing at the cost of at most a few minutes of my time to set them up when a new device comes into the mix. It's a fantastic bargain.

          People have choices, and I don't know why anyone would choose to see ads.

      • hnlmorg 3 hours ago
        Thanks for letting us know your ad blocker blocks ads. We wouldn’t have figured out by ourselves. /s
  • dreamcompiler 2 hours ago
    I almost never go to a 7/11 in the US but every time I go to Japan I visit a 7/11 at least once a day. No matter where you are in Japan there's likely a 7/11 within walking distance and besides the usual assortment of drinks and snacks you can get quick full meals there of high quality.

    https://thisis-japan.com/7-eleven-japan-guide-2025/

    • Klonoar 2 hours ago
      Conbini meals only register as "high quality" to you because your comparison point (e.g, American 7-11) is an abysmal excuse for food. The food is, in reality, not that special.